Maybe, maybe not … but we’d bet that at the very least, you want to be around the Twin Peaks Girls!
We had so much fun at the shoot for the Twin Peaks 2012 Calendar – which, by the way, comes out on Oct. 22, and you bet there’ll be a party to celebrate!
Here’s some behind-the-scenes proof for you … check out our sweet wake boarding skills on Lake Buchanan in the Texas Hill Country!
Bet you wish you were around for all of this!
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Our Survey Of The Landscape Around Twin Peaks
If it roams our domain, it'll be up here!
Twin Peaks Supports Breast Cancer Awareness and Susan G Komen for the Cure in October!
October is National Breast Cancer Awareness Month, and Twin Peaks plainly has a vested interest in the cause. (Besides; the Major League Baseball playoffs run throughout October, and you know that up at the Peaks, we love a good playoff! ;D )
To do our part to raise awareness, we’ve designed these sweet “Save Second Base” T-shirts – one men’s, one women’s – that will be available at all Twin Peaks locations during National Breast Cancer Awareness Month! We’ll donate $2 from each shirt’s $12.95 price to Susan G. Komen for the Cure, the Dallas-based parent charity of the incredibly successful Race for the Cure walk/run events.
In addition, we’re paying for the Twin Peaks Girls to stride with pride in their respective market’s Race for the Cure 5K Walk! Key dates include Houston, Texas on Oct. 1; Omaha, Neb. on Oct. 2; Albuquerque, N.M. on Oct. 9, Dallas, Texas on Oct. 15, Oklahoma City, Okla. on Oct. 15, and Austin, Texas on Nov. 13. Look for them!
Many of the Girls will be incorporating pink into their look at Twin Peaks, too, which we’re sure you’ll appreciate more than what the NFL did with its players’ look last year!
Brittany: Behind the Scenes at the Twin Peaks 2012 Calendar Photo Shoot
Not only was Twin Peaks Frisco‘s Brittany Wilkerson chosen as Miss Twin Peaks 2011 at our annual Bikini All Star Finals, but she’s going to be the cover Girl for the Twin Peaks 2012 Calendar!
Here’s a sneaky peak at Brittany’s calendar shoot, where “Lil’ Brit” spills a bit about some after-hours wagon racing gone so, so wrong! Look for the 2012 Calendar on Oct. 22 – and if you’re lucky, maybe even before that!
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Make Like Bandits During The Twin Peaks Talk Like A Pirate Parrrrty!
Most girls – even the Twin Peaks Girls – are drawn to the bad boy type, and what better historic example of the bad boy is there than the mysterious, swashbuckling pirate? Aye, matey; ‘Tis true!
To roughly commemorate International Talk Like A Pirate Day on Sept. 19 (what kind of barbaric scalawag picks a Monday to throw a party, anyway?), the Girls at the rapidly growing ultimate adventure lodge will dress up like pirates on Friday, Sept. 16, but with their own alluring and flirty spin to make timbers shiver. Avast, chummy wayfarers: It’ll be mutiny up at the Peaks, with plenty of booty for all!
Outfitted in pantaloons, corsets, sundry ragged skirts & the lot, the lasses will encourage guests to speak in seafarer tongues while smartly slogging Twin Peaks’ ice-cold brew and hearty, made-from-scratch galley grub. Also, throughout the week leading up to Sept. 16, the Captain Morganettes will be visiting Twin Peaks locations to promote the event as well as the Captain Morgasm, a featured shot made with Captain Morgan rum and “a hint of pirate’s gold” – making it this week’s grog of choice up at the Peaks.
Just for fun, prevent being boarded and drop ye anchor at Twin Peaks on Friday; the treasures only begin with the proud beauties on deck! Yarrr!
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Twin Peaks Spurs Its Interest in San Antonio
Twin Peaks has been ogling South Texas for a long time. Now, the rapidly growing ultimate adventure lodge is making its move on this attractive region – Twin Peaks will open its first San Antonio location in October.
The new restaurant, located at 12790 Interstate 10 West at De Zavala Road, represents Twin Peaks’ entry into its home state’s last unconquered large market. It will deliver what San Antonio has yearned for in a sports-focused establishment for as long as locals have remembered both the Alamo and David Robinson: crave-able and high quality comfort food, a great selection of 29-degree draft beer, a bold and comfortable hunting lodge atmosphere, and the company’s most prized assets: the friendly and beautiful Twin Peaks Girls.
“We’re tremendously excited to be bringing Twin Peaks to San Antonio,” said Twin Peaks CEO Randy DeWitt, who co-founded the concept in 2005 with Scott Gordon to meet the needs of an untapped market. “We’ve been eager to establish ourselves in Texas’ second largest city, and the right opportunity finally came along to provide the area with what Twin Peaks offers: great food, really cold beer, and a lively sporting atmosphere.
“San Antonio’s also a phenomenal sports town that deserves truly awesome sports bars, and our custom state-of-the-art audio-visual systems are designed with the true fan in mind. Every single seat has a great view of the action. We really can’t wait to open in the River City.”
The San Antonio location is the first of six new Twin Peaks lodges that will open by the end of 2011; others are in Odessa and Houston, Texas, Baton Rouge, La., Scottsdale, Ariz., and Lakewood, Colo. outside of Denver. Named a 2010 “Hot Concept!” by Nation’s Restaurant News and among 2011’s “Future 50” concepts by Restaurant Business magazine, Twin Peaks will add at least a dozen more locations in 2012.
More information on Twin Peaks, including locations and franchise information, is available at www.TwinPeaksRestaurant.com.
An interview with Coby Brooks, Twin Peaks’ newest franchisee
Download this audio file of Coby Brooks, former President & CEO of Hooters of America and Twin Peaks Restaurants’ newest franchisee, talk to David Johnson of NewsRadio KRLD-AM (1080) about his plans to open 35 Twin Peaks locations across the South!
CEO Spotlight with David Johnson: Coby Brooks
Coby Brooks leaves Hooters for Twin Peaks to head franchise group
Less than three months after Twin Peaks named former Hooters CEO Rick Akam as its COO, the rapidly expanding Texas-based casual dining chain announced today that an investment group led by top former Hooters executives has signed a series of development agreements to open 35 Twin Peaks restaurants throughout six states over the next 10 years.
The majority partner of the franchise group is Coby Brooks, who until last month had served since 2003 as president and CEO of Atlanta-based Hooters of America, LLC, (HOA). After leaving Hooters of America, LLC last month, Brooks decided to pursue the Twin Peaks opportunity. He will be joined by:
- Joe Hummel, former Executive Vice President of Operations and Purchasing for HOA
- Roger Gondek, former Vice President of Company Store Operations for HOA
- Clay Mingus, former Vice President and General Counsel for HOA
- Jim Tessmer, former Vice President and Controller for HOA
- Patti Frederick, who served 17 years as Business Administrator to Bob Brooks, owner of HOA from 1984 until his death in 2006, and with the Brooks estate for the past five years.
Hummel, Gondek, Mingus and Tessmer all resigned from Hooters of America last month.
The franchise group will open restaurants in Florida, North Carolina, Georgia, Alabama, South Carolina and Tennessee over the next 10 years. The first two will open within 18 months with three to four restaurants to be added each year after that. The agreement represents more than 2,200 new jobs and includes options for restaurant development beyond the first 35.
Named a 2010 “Hot Concept!” by Nation’s Restaurant News, Twin Peaks has 15 locations throughout Kansas, Nebraska, New Mexico, Oklahoma and Texas. Six more restaurants are slated to open this year in San Antonio, Odessa, Houston, Baton Rouge, Scottsdale and Denver. Each restaurant features made-from-scratch food and ice cold draft beer served by friendly and attractive Twin Peaks Girls in a mountain sports lodge setting.
For Twin Peaks co-founder and CEO Randy DeWitt, the agreement represents a major milestone in the chain’s franchise expansion strategy announced earlier this year.
“To have these proven industry pros recognize the potential of Twin Peaks and want to be a part of that growth speaks volumes about the foundation we have put in place,” said DeWitt. “There is no doubt that this will have a major impact on our expansion plans.”
Shannon Glaser, Director of Franchise Development, added that “their commitment sends a signal to others looking to enter the casual dining field that Twin Peaks offers a tremendous opportunity.”
The agreement reunites the last two Hooters of America CEOs under Twin Peaks.
Akam served as CEO of Hooters of America from 1995 to 2003 where he oversaw national expansion of the young chain before turning that position over to Brooks. He then served as COO for Raving Brands and First Watch Restaurants, helping those enterprises improve operational efficiencies and develop a franchising strategy before founding his own restaurant consulting firm in early 2009.
“I have great respect for Rick and his understanding of what it takes to build a national restaurant brand,” said Brooks. “His decision to join the Twin Peaks management team made my decision to pursue this opportunity that much easier. I have certainly been watching Twin Peaks over the years. I like their product, atmosphere and the overall experience they give the consumer. The professionalism and passion that Randy and his team displayed during negotiations only strengthened my resolve to partner with them and become part of their family. Unquestionably, the team I have put in place is poised to rapidly build the Twin Peaks brand in the southeast and make Randy proud of what he has created and cultivated.”
Twin Peaks makes your fantasy (football) reality
Up at the Peaks, we attract all sorts of hard-core football fans because we’re stacked with what a football fan needs: state-of-the-art audio-visual systems, great food and ice-cold beer, a complete satellite package, and the friendly and entertaining Twin Peaks Girls.
In fact, some say we’re their game-day football fantasy come true. Well, in that case, the ultimate adventure lodge had better throw a damn fine party for the ultimate hard-core football fan: the Fantasy Football player!
Twin Peaks has the ideal trappings for a fun and smooth Fantasy Football draft party. First, every one of our 15 locations has free and stable WiFi so league members can crunch player stats on the fly as picks are made – and we supply a high-quality draft board complete with custom selection markers. During the draft, participants can enjoy half-price Teasers (except for the Peaks Sampler) and specials on ice-cold Miller Lite draft beer. And because each league’s commissioner is “the man”, he’ll get a free “I’m the Man!” Twin Peaks T-shirt to wear during and after the draft!
Best of all, Fantasy Football draft parties at Twin Peaks are free! Call your nearest location to reserve a time slot through Sept. 10, so we can be sure to have some talented tight ends available to run patterns during your party. And don’t forget to get up to the Peaks to watch the games; we’ll have every single gridiron matchup available on our displays so you can track your fantasy choices. Game, on!
Twin Peaks takes its pick of the liquor
Up on the Peaks, our guests thirst for much more than our ice-cold draft beer. Some prefer top-shelf bourbon – so we’ve reserved some of America’s best whiskey for them.
In April, Twin Peaks representatives hand-selected a barrel of Buffalo Trace bourbon whiskey to be bottled exclusively for the ultimate adventure lodge. The yield of about 120 bottles of 90-proof Kentucky straight has arrived at each of Twin Peaks’ 10 Texas locations.
The selection is part of an ongoing leveling up of Twin Peaks’ substantial bar program, including its bourbon whiskey and cocktail selection.
“If our customers crave great whiskey at Twin Peaks, we should supply it – but why not go the extra mile to provide a great whiskey that no one else has?,” said Twin Peaks CEO Randy DeWitt. “For that, Buffalo Trace was the obvious choice. It’s a manly, assured whiskey with all sorts of layers, just like many of our customers.”
Twin Peaks actually went an extra 770 miles to the Buffalo Trace Distillery in Frankfort, Ky., to choose its barrel. After touring the historic and picturesque facility – operational as a distillery for 224 years – representatives tasted samples that were taken directly from four barrels. Noting taste, aroma, color, and finish characteristics, they selected one for the restaurant’s exclusive use.
Called “one of the world’s great whiskies” by Whiskey Magazine and rated a sky-high 93 by Wine Enthusiast magazine, Buffalo Trace is the historic distillery’s signature product. The nine-year, single-barrel, rye-recipe bourbon whiskey is bottled, corked, and finished by hand.
The Twin Peaks Girls go back to school!
School is in session up at Twin Peaks … and because there’s a strict dress code in force, the Twin Peaks Girls are just begging for detention.
Through Aug. 12, Girls at each of Twin Peaks’ 15 locations are dolled up in their best private-school uniforms during the ultimate adventure lodge’s annual Back to School dress-up event. You could say they’re smokin’ in the boys room!
The event’s very popular with the Girls, many of whom are real-life college and university students who are bursting at the seams with school spirit. But the event’s also among our customers’ favorites, too!
When I was in school the girls wore uniforms, but nothing like this,” said David, a regular at Twin Peaks Plano. “Very nice!”
“Nothing beats the dress code at Twin Peaks!,” said Jack, a regular at several of our locations. “That’s one of the many reasons why it has so many loyal customers.”
“I would flunk just to see them again the next year,” said William, who frequents Twin Peaks in Frisco. (And while we don’t condone neglecting your grades, we do support study a-broad in support of a well rounded education).
Come cheer on our fine institution’s superior courses, competitive juices, and advanced learning curves: the crave-able comfort food, ice-cold draft beer, and high-caliber talent at Twin Peaks!
